9 SeptemberWebinar: Migrating your online store without losing revenueLargest Upgates partner in Slovakia17/17 reviews at 5★

Turnkey online store.Ads that make profit.

We migrate or build your online store on Upgates, connect warehouse, invoicing and carriers, plug in marketplaces — then run its campaigns by margin, not clicks. One team for the whole online store, from migration to scaling.

Book a consultationSee the online stores
Rozvoz kvetov — rozvoz-kvetov.sk
Two Cosmetics — twocosmetics.sk
Coolberry — coolberry.sk
AD dekor — addekor.sk
Tigernut Planet — tigernutplanet.com
Spacelab Drinks — spacelabdrinks.com
Flowgarden — flowgardenshop.sk
Ahooy — ahooy.sk

Case study

A florist that has grown every year since the migration.

We migrated the store from Shoptet to Upgates, wired same-day delivery into the process and have run its Google and Meta campaigns and newsletter ever since. A year after migration revenue grew 59%, average order value 46% and organic traffic 27%. It keeps growing — this year it is heading for €400,000 from the online store alone.

  • Migration from Shoptet to Upgates
  • Same-day delivery wired into the process
  • Google and Meta campaigns run by margin
  • Newsletter and repeat purchases
„Maximum satisfaction. The custom online store and marketing from ARTEXE helped us double our revenue and we keep growing.“
Rozvoz kvetov · review on Upgates Marketplace

+0 %

year-over-year revenue growth after migration

+0 %

growth in average order value

+0 %

growth in organic traffic

Source: Upgates case study, July 2026
Rozvoz kvetov — rozvoz-kvetov.sk
rozvoz-kvetov.sk

Online stores

12 online stores on Upgates

What we do

A turnkey online store and advertising that counts profit.

Many agencies deliver an online store and say: sort out the rest yourself. We deliver the whole thing — online store, warehouse, invoicing, carriers, marketplaces and campaigns connected so an order goes through without a manual touch. You handle sales, not technology.

  1. Online store on Upgates

    We build an online store that can grow without a rewrite — including a B2B zone and several brands or countries from one admin.

    More about the service
    • CORE package: everything the online store needs to sell from day one
    • Custom design without switching off the Designer module — the online store stays updatable
    • Products with variants, parameters and filters; configurators when the range needs them
    • B2B: prices after login, customer groups and price lists, registering customers from the field
    • Language versions and satellite online stores from one admin, OSS VAT

  2. Migration

    From Shoptet, WooCommerce, PrestaShop, Shopify or a custom build — with order history and a redirect for every old URL.

    More about the service
    • Data first: export of products, customers and orders, design after
    • Products with variants and parameters, customer accounts and order history
    • 301 redirect for every old URL — nothing ends on a 404
    • The old online store keeps selling until the second of the switch
    • 20–30 working days, 14 days of support after launch

  3. Warehouse, invoicing and logistics

    An order goes from basket to delivery without a manual touch — warehouse, accounting and carriers connected via API.

    • ERP and warehouse: Pohoda, Money S4 and others; a custom connector where no plug-in exists
    • Dispatch via Chameleon: every carrier from one place, shipment statuses every two hours, barcode-checked picking
    • Pack4You fulfilment — we use it on our own online store
    • Carriers: Packeta, GLS, DPD, SPS, Slovak Post
    • Invoices directly in Upgates, export to accounting (ISDOC, Money, Pohoda)

  4. Comparison sites and marketplaces

    Feeds straight from Upgates, no Mergado — and Allegro or Alza orders in the same admin as the online store's.

    • Product feeds for Google, Meta and Heureka set on the products, not in yet another tool
    • Allegro, Alza, Mall, Glami, Favi; Amazon for Germany
    • Categories, units of measure, ID matching — so the feed is approved first time
    • Marketplace orders in one admin together with the online store
    • Google Merchant Center and ongoing management

  5. PPC and e-mail marketing

    E-commerce campaigns are our daily bread. We run them by margin and ACoS per channel — not by clicks.

    More about the service
    • Google Ads: Search, Performance Max, Shopping; Meta Ads and remarketing
    • One condition: the online store runs on Upgates — that's where we control measurement from day one
    • GA4, Google Ads and Meta CAPI set directly in the online store; server-side tracking when it pays off
    • Budgets by ACoS and margin per channel — we scale what earns
    • Ecomail: automations, abandoned cart, a discount-code pop-up for new customers

  6. Data and profit

    One report where you see profit after goods, shipping, gateway and ads — daily and per country.

    • Orders, customers and purchase prices from the Upgates API into BigQuery
    • Google Ads, Meta and GA4 in the same database — ACoS and margin per channel, customer retention
    • Looker Studio down to product level; stock forecasts for bestsellers
    • AI-ready data: Claude queries BigQuery directly
    • This is the number we run campaigns by — not what the ad platform reports

  7. Social media

    We take over strategy, content and community on Instagram, TikTok and LinkedIn — so the channels sell and you stop wondering what to post in the evenings.

    More about the service
    • Strategy and content plan: one core idea, formats for Instagram, TikTok and LinkedIn
    • Content production including short video — we shoot, edit, publish
    • We handle customer conversations on social for you; posts lead to products, not to DMs
    • Channels wired into the rest of your marketing — they feed campaigns and the newsletter, not the other way round
    • Monthly report: reach, engagement and what social brought to the online store

  8. Creative and brand

    Visuals and copy that decide whether customers see you as a brand or as a price — tested in campaigns, not guessed.

    More about the service
    • Banners and campaign visuals for Google, Meta and the online store; variants for testing
    • Video ads and short formats for social and paid media
    • Logo, visual identity and a brand manual with clear rules
    • Tone of voice: consistent communication across the online store, campaigns and e-mails
    • Creative driven by data: the variant with the lower CPA wins, not the one people like

How a project runs

From the first call to the first order

  1. 011 wk

    Audit

    We go through the online store, data, warehouse and margins. For complex systems, a data analysis comes first — without it we would be guessing the price.

  2. 021–2 wk

    Proposal

    A quote with every item listed: the CORE package plus only the add-ons you actually need.

  3. 033–6 wk

    Build

    Online store, carriers, payments, warehouse and invoicing. Previews along the way, no surprise at the end.

  4. 041–2 wk

    Migration

    Data transfer, redirects, testing. The old online store keeps selling until the second of the switch.

  5. 051 wk

    Launch

    DNS switch, indexing check, measurement. We are on the phone for fourteen days.

  6. 06∞

    Growth

    Campaigns, marketplaces, retention and the profit report. This is where the investment starts coming back.

What we work with

The list is not exhaustive. We can connect a system that is not here — through its API or a custom solution.

Platform
Upgates
Shipping
PacketaGLSDPDSlovenská poštaPack4Youand more — custom too
Payments
ComGateGoPayTatra PayApple PayGoogle Payand more — custom too
Comparison sites and marketplaces
HeurekaGoogle ShoppingGlamiFaviMall.skAlza Marketplaceand more — custom too
Marketing
Google AdsMeta AdsEcomailGoogle Merchant CenterMergadoand more — custom too
Data
Google Analytics 4BigQueryLooker StudioServer-side GTMand more — custom too
Accounting and systems
PohodaMoney S4ChameleonSuperFaktúraBaselinkerUpgates APIand more — custom too

FAQ

What online store owners ask us most often

Short answers from practice. Details are in the blog articles (Slovak).

How much does a migration to Upgates cost?

Currently from roughly €5,000. The price depends on the number of products and variants, language versions, B2B price lists and integrations with warehouse, invoicing and carriers. You get an itemised quote — the CORE package plus only the add-ons you actually need. For complex systems we run a data analysis first so we do not guess the price.

How long does a migration take?

Typically 20 to 30 working days from approving the quote to the switch. The old store keeps selling until the second DNS is switched, so there is no revenue gap. After launch we are on the phone for 14 days.

Will I lose Google rankings during migration?

Not if the migration is done right. Every old URL gets a 301 redirect to its new equivalent, meta descriptions and category structure are carried over, and after the switch we monitor indexing in Search Console. For Rozvoz kvetov organic traffic grew 27% in the year after migration.

Which platforms do you migrate from?

Shoptet, WooCommerce, PrestaShop, Shopify and custom-built stores. We carry over products with variants and parameters, customer accounts and order history.

Shoptet or Upgates?

Upgates includes all features and add-ons in every plan, handles multiple languages and satellite stores from one admin, has B2B price lists and a Designer for design without coding. Shoptet is simpler to start with and has a larger add-on ecosystem. For a growing store heading into more countries or B2B we recommend Upgates — a detailed comparison of prices and features is in our Shoptet vs Upgates article.

Do you also run ads, or only build stores?

Both — campaigns are our daily bread. Google Ads (Search, Performance Max, Shopping), Meta Ads, remarketing and e-mail marketing via Ecomail. We manage budgets by margin and cost of sales per channel, not by clicks. The condition is a store on Upgates, where we control measurement from day one.

What are Upgates modules and how do I buy one?

Ready-made add-ons for Upgates stores that the platform lacks out of the box: side banners, bundle configurator, delivery date, sticky add-to-cart bar and more. One-off price with no monthly fees, implementation in hours, no need to switch off the Designer. You buy by card directly on the site, the invoice arrives by e-mail and we get back to you within one business day with an implementation date.

What does the first call look like?

Thirty minutes on Google Meet, you pick the time directly on the site. We go through what your store runs on, where stock and invoicing live, how orders flow and what your numbers show. At the end we tell you straight whether we can help and what we would start with. If we do not see potential in the project, we say so on the first call.

How much does your online store really earn?

Not revenue. What is left after VAT, cost of goods, shipping, payment gateway, gifts and advertising.

Calculate your profit

Revenue incl. VAT

  • VAT
  • Cost of goods
  • Shipping and packaging
  • Payment gateway
  • Gifts and loyalty points
  • Advertising
  • Real profit

Proof

17/17

Seventeen reviews on Upgates Marketplace. Seventeen at five stars.

Verify on marketplace.upgates.sk →

This isn't our statistic. The ratings sit on a platform we don't run, from companies whose online stores we built or migrated. They are real businesses — you can call them.

20+ online stores on Upgates · agency since 2012

  • rozvoz-kvetov.sk
    „Maximálna spokojnosť. E-shop na mieru a marketing od ARTEXE nám pomohli zdvojnásobiť naše tržby a stále rastieme.“
    Rozvoz kvetovE-shop na mieruPPC kampane
  • addekor.sk
    „Nešlo pritom len o čistý prenos dát – chalani z ARTEXE sa na náš eshop pozreli komplexne ako na celok. Bez milosti (ale rozumne) nám pomohli zrušiť staré zaužívané služby a procesy, ktoré už nedávali zmysel. Postarali sa o 100% prepojenie a automatizáciu všetkých potrebných služieb od prepravy, platieb, analytiky, marketingu až po samotnú expedíciu.“
    AD dekorMigrácia z WordPressuAutomatizácia procesov
  • medident.sk
    „Vedeli sme, že chceme investovať vyššiu sumu financií do marketingu. Po krátkej chvíli sa začali dostavovať výsledky. Pribúdajú zákazníci, pribúdajú objednávky, naša firma rastie podľa plánu.“
    Medidentrast podľa plánuPPC kampaneMarketingová stratégia
  • ahooy.sk
    „Nepomohli nám len so samotnou migráciou, ale aktívne hľadali riešenia, ako náš e-shop nastaviť čo najefektívnejšie. Veľkým plusom je ich ochota ísť nad rámec očakávaní – spravili pre nás viac, než sme pôvodne plánovali.“
    AhooyMigráciaNewsletter
  • decenta.sk
    „S firmou Artexe spolupracujeme uz vyse 2 rokov a sme nad mieru spokojni. Pomohli nam dosiahnut nase ciele.“
    Decenta2+ roky spolupráceDlhodobá spolupráca

Who is behind it

You talk directly to the people who build the online store and run the campaigns.

We are four in-house, plus developers we call when a connector needs writing. Tomáš looks after advertising, analytics and data; Matej after design and online store delivery. If we don't see potential in a project, we say so on the first call — we will still build your online store, but we only take on your advertising when we believe in it.

Tomáš Janičko
„E-shop musí fungovať sám. Vaša práca je predávať, nie riešiť, prečo sa niečo zle zobrazuje.“

Tomáš Janičko

zakladateľ · reklama, analytika, dáta

Matej Vittek
„Nikde vás nedržíme. Dodáme riešenie, s ktorým vie pracovať aj iný dodávateľ — vendor lock-in vadí aj nám.“

Matej Vittek

spolumajiteľ · dizajn a realizácia e-shopov

News

What's happening at ARTEXE

All articles

Upcoming event

9. 9.

9 September · 10:00

Webinar: Migrating your online store without losing revenue

Online on Google Meet, free. How to move from Shoptet, WooCommerce or a custom build to Upgates — data, redirects, SEO and a switch without downtime. Live Q&A.

Online · free
8 September 2026B2B e-shop: cenníky po prihlásení, úrovne zákazníkov a schvaľovanie registrácií7 September 2026Migrácia zo Shoptetu na Upgates: čo sa prenesie, čo nie a koľko to trvá7 September 2026E-shop pre viac krajín z jednej administrácie: mutácie, satelity a multistore

Contact

Let's look at your online store.

Thirty minutes on Google Meet. We go through what your online store runs on, where stock and invoicing live, how orders flow and what your numbers show. At the end we tell you straight whether we can help and what we would start with.

Available
Mon–Fri 8:00–16:00 CET